I was reading an article the other day that argued with the increase in tech-savvy brides, more are eager to purchase their wedding flowers over the internet... Uh, what?
I have to counter that not everything can be purchased on Amazon (say it ain't so!). For those that find wedding planning fun (which I hope are most of my brides), meeting with your vendors is the best way to be reassured that you're going to receive the product you want!
It's also important to find out if you mesh with someone before you sign. You'll be working with them quite a bit (or your planner/coordinator will) and being able to clearly understand one another and feel comfortable stating your style and your preferences are key. Now if you're not local, phone consultations are definitely an option, and highly recommended.
With us, consults usually run 30 minutes to 1 hour, and we cover your wedding day details, what you actually want to order, sizes and colors, potential additions, working with your budget, and sometimes even hammer out design ideas that don't have anything to do with flowers. Even if you don't care what flowers will be used, but just want it to 'look like this,' there are still lots of details we can get to make sure you're a happy, beaming bride on your wedding day.
There's an article found here on Wedding Wire that succinctly highlights the work a florist does when they are hired for a wedding or event. What they forgot to mention, is that you don't have to rely on a family member to stress over making a bouquet or centerpiece by watching Youtube tutorials and trying to store them in their refrigerator.
When in doubt, hire out! (and meet for a consultation).